Privacy Policy

1. Data Controller

Arianna Flo Creative Digital Solutions
Via Giorgio Da Sebenico 10, 00143 Roma (RM) — Italy
P.IVA IT17870181
Email: ciao@ariannaflo.com
Phone / WhatsApp: +34 641 113 844

2. Data We Collect

2.1 Data you provide directly

When you complete the contact form or send an email, we collect:

• First and last name
• Email address
• Company name (optional)
• Industry sector and service of interest
• Indicative budget range
• Free-text message content

2.2 Data collected automatically

When you visit ariannaflo.com, technical data may be collected automatically, including:

• IP address (anonymised where possible)
• Browser type and version
• Pages visited and time spent
• Referring URL
• Device type and operating system

This data is collected via Google Analytics (see Section 4).

3. Purpose & Legal Basis

Purpose	Legal Basis
Responding to enquiries and project requests	Legitimate interest / Pre-contractual measures (Art. 6(1)(b) GDPR)
Website analytics and performance monitoring	Consent (Art. 6(1)(a) GDPR) — managed via cookie banner
Legal and tax obligations	Legal obligation (Art. 6(1)(c) GDPR)
Fraud prevention and site security	Legitimate interest (Art. 6(1)(f) GDPR)

We do not use your data for unsolicited marketing, nor do we sell or rent personal data to third parties.

4. Third-Party Services

This website uses the following third-party tools. Each may process data in accordance with its own privacy policy:

Service	Purpose	Data transferred to	Policy
Google Analytics 4	Website traffic analytics	USA (SCCs in place)	Google Privacy Policy ↗
Google Fonts	Typeface loading (DM Serif Display, Cormorant Garamond, Jost)	USA (IP address logged)	Google Privacy Policy ↗
GTranslate	Automatic page translation (IT / EN / ES)	USA / EU	GTranslate Privacy Policy ↗
WhatsApp (Meta)	Direct contact via click-to-chat link	USA (Meta infrastructure)	WhatsApp Privacy Policy ↗

5. Data Retention

Personal data submitted through the contact form is retained for as long as necessary to manage the enquiry and, where a project agreement is established, for the duration of the contractual relationship plus any applicable statutory retention periods (generally 10 years under Italian civil law).

Analytics data collected via Google Analytics is retained for 14 months, in accordance with our GA4 configuration.

Data that is no longer necessary is deleted or anonymised without undue delay.

6. Your Rights

Under the GDPR, you have the following rights with respect to your personal data:

• Right of access — to obtain a copy of the personal data we hold about you.
• Right to rectification — to correct inaccurate or incomplete data.
• Right to erasure ("right to be forgotten") — to request deletion of your data where no legal basis for retention exists.
• Right to restriction — to request that we restrict processing in certain circumstances.
• Right to data portability — to receive your data in a structured, machine-readable format.
• Right to object — to object to processing based on legitimate interests.
• Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting prior lawful processing.

To exercise any of these rights, contact us at ciao@ariannaflo.com. We will respond within 30 days.

You also have the right to lodge a complaint with the Italian supervisory authority: Garante per la protezione dei dati personali — garanteprivacy.it ↗

7. International Data Transfers

Some of the third-party services listed in Section 4 transfer data outside the European Economic Area (EEA), primarily to the United States. Where such transfers occur, they are subject to appropriate safeguards in accordance with GDPR Chapter V, including Standard Contractual Clauses (SCCs) approved by the European Commission.

8. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration or destruction. These include SSL/TLS encryption for data in transit and access controls for data at rest.

No method of transmission over the internet is 100% secure. In the event of a data breach that poses a risk to your rights, we will notify the relevant supervisory authority within 72 hours as required by GDPR Article 33.

9. Minors

This website and its services are directed at business professionals and are not intended for individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has submitted data to us, please contact us immediately and we will delete it promptly.

10. Policy Updates

This Privacy Policy may be updated periodically to reflect changes in our practices, services or legal requirements. The date at the top of this page indicates when it was last revised. Continued use of the website after any update constitutes acceptance of the revised policy.

11. Contact

For any questions, requests or concerns regarding this Privacy Policy or the processing of your personal data:

Arianna Flo Creative Digital Solutions
Email: ciao@ariannaflo.com
WhatsApp: +34 641 113 844